Showcase of a project that didn’t meet a clients requirements
Out of 4 organisations I approached this summer 1 has rejected my proposal, so I am taking this opportunity to show what could have been for Worthing CREW. In my opinion it commits a cardinal sin of Corporate identity where the name becomes a contrived mnemonic rather than an abbreviation.
I took my chances and updated the logo! I sent over my design for the website which cleaned up the homepage and put a focus on the events being held at the organisation. Perhaps the unsolicited logo update was not welcome since they didn’t take me up on the offer! I wish them all the best, no hard feelings here.
